Apple's next event will be September 12

31 August, 2018, 13:42 | Author: Kristen Mcgee
  • This year's iPhones will be announced on Sept. 12

This time around, we're getting our first look at the premium OLED-equipped iPhones that will launch this year. A couple of hours after that announcement, images of two of the new devices appeared online.

Apple is hosting its annual media event on September 12, where we should see the company announce not one, but three new iPhones. "Gather Round", the invite said, likely referring to the shape of the company's new campus. The strategy flopped with iPhone users preferring Apple's metal phones.

"Both devices are still using OLED for the display and it will come in both 5.8" and 6.5" sizes.

So, that's a clear look at the Apple Watch Series 4. While the current iPhone X comes only in two colours - Space Grey and Silver, the new one will also be available in Gold as indicated by the colour of the frame.

According to the leaks, Apple has also added a new watch face which is capable of displaying more information on the watch than the previous ones.

9to5Mac told Reuters the photographs were not mockups and represented Apple's actual planned products but declined to say how it had obtained them.

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Apple goes to extensive lengths to keep its products under wraps. Although a gold iPhone X was rumored to be launching past year, it never materialized. We saw this past year when almost every detail/feature concerning the 2017 iPhone X were spoiled by a HomePod firmware leak.

Last quarter, the iPhone generated nearly $30 billion in sales.

Nonetheless, with new iPhones and iOS 12 to talk about, that's probably more than enough to fill a keynote.

Everything we know about these upcoming devices, however, are mere rumors.

Apple shares were up 2.2 per cent at an all-time high of $227.97.

The highlight of the entire event alongside the new iPhone line-up is said to be the unveiling of the Apple Watch Series 4. That division - which also includes AirPods, the Apple TV, HomePod, Beats headphones and iPad accessories - generated a $3.7 billion in revenue last quarter. The company has already given base-model iPads and some MacBook laptops an update this year.

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