Complete Breakdown Of The 2014 Back-To-School Spending (INFOGRAPHIC)

Back-to-school expenses are increasing significantly as the years go by. The National Retail Federation (NRF) conducted a consumer survey with the help of Proper Insights & Analytics and the results indicated that the 2014 back-to-school spending will come up to a whopping $74.9 billion.

This impressive amount includes items like electronics, college expenses, clothing & accessories, shoes and school supplies for students from kindergarten to college. With the growing popularity of all things electronic, it is not surprising to see that the category called “electronics” is the highest at $21.291 billion.

VerticalResponse has compiled the stats from that survey into the awesome infographic shown below. They actually made a breakdown of everything regarding the back-to-school period which is the second largest shopping season of the year. Here are the different categories:

  • How much will people spend on items?
  • Where will people shop?
  • How will people shop?
  • When will people shop?
  • Who will shop the most?
  • And more…

So you see, everything you need to know about back-to-school shopping is in this infographic. Anyway, it is always interesting to discover how people spend their money for the new school year and check out in which category you belong. In any case, you can see that school costs a lot of money and it is not getting any better.

Click on infographic to enlarge

Back-to-school spending infographic
Courtesy of: VerticalResponse

Photo credit: University of Central Arkansas/Flickr


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